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DOI: 10.1177/105960118601100309 Individualism-Collectivism: Concept and Measure
This article draws attention to the distinction between individual ism and collectivism, indicates its importance for organizational scientists, and develops a questionnaire measure of individualism- collectivism. This measure allows the empirical assessment of an important implicit dimension in many contemporary organiza tional models, and can be of use in directing the development of theories and practices relevant to both collectivists and individualists.
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